/landing10 prompts
Landing Page Copy
Heroes, subheadlines, feature sections, and CTAs that make a visitor get it in five seconds.
100 fill-in-the-blank prompts · built for makers
You built it.
Now go sell it.
Prompt Arsenal is a toolkit of ready-to-use marketing prompts for makers, solopreneurs, and creators. Fill in the blanks and get launch copy, emails, and posts that sell — without hiring a copywriter or facing the blank page.
$19 one-time purchase·Works with Claude, ChatGPT & Gemini·7-day refund
The problem
You'd rather be building. But nothing sells itself.
✕Marketing on your own
- The blank page wins. You stare at the empty landing page and ship it half-written.
- Generic AI gives you generic copy — “Excited to announce!” fluff no one reads.
- A freelance copywriter costs more than the product has earned so far.
- Launch day arrives and you still don't have a tweet, an email, or a listing ready.
✓Marketing with Prompt Arsenal
- Pick the prompt for the job, fill in the blanks, get a real first draft in seconds.
- Prompts engineered for your product and audience — specific, on-brand, ready to edit.
- Your own copywriting team for the price of a couple of coffees, owned forever.
- Launch copy, emails, threads, and listings — all written and ready before you ship.
What's inside
Ten categories. Every part of selling what you made.
Every prompt is fill-in-the-blank and ready to copy.
/launch10 prompts
Product Launch
Product Hunt, Show HN, the launch thread, Reddit, and the personal outreach that drives your first sales.
/email10 prompts
Welcome sequences, launch emails, win-backs, and the founder note that turns a buyer into a fan.
/social10 prompts
Social Content
X threads, LinkedIn posts, and build-in-public updates — so you show up without the blank compose box.
/listing10 prompts
Marketplace Listing
Gumroad, App Store, and Etsy descriptions and keywords that get you found and bought.
/seo10 prompts
SEO & Blog
Blog outlines, SEO meta tags, content angles, and comparison posts that get you found on Google.
/pricing10 prompts
Pricing & Positioning
Pricing copy, value framing, objection handling, and the one-liner that says why you're worth it.
/support10 prompts
Customer Comms
Support replies, FAQs, onboarding nudges, and the graceful “no” that keeps the relationship intact.
/ads10 prompts
Paid Ads & Performance
Google, Meta, X, and LinkedIn ad copy, retargeting, scroll-stopping hooks, and A/B test variants.
/pr10 prompts
Press, PR & Outreach
Press releases, journalist and podcast pitches, influencer outreach, affiliate invites, and crisis statements.
Free preview
Three prompts from the vault. On the house.
Steal these. If they sharpen your copy, the other 97 will too.
landing page.prompt
Hero Headline & Subheadline
[ROLE] You are a senior landing page copywriter who has shipped pages for hundreds of small digital products. You write the way real people talk.
[CONTEXT]
- Product: {what your product is, in one plain sentence}
- It helps: {who it's for}
- The main outcome: {what life looks like once they use it}
- What makes it different: {your edge}
[TASK] Write 5 hero headline + subheadline pairs, each a different angle: pain, outcome, identity, bold claim, specific result.
[CONSTRAINTS] Headline max 9 words, no jargon, no "supercharge". Subheadline says WHO it's for and WHAT they get. Don't make claims I can't back up.
[OUTPUT FORMAT] A numbered list of 5 options — Headline, Subheadline, and the "Angle" of each.positioning.prompt
The Positioning One-Liner
[ROLE] You are a positioning expert who distills a product into one sentence a stranger instantly understands.
[CONTEXT]
- What my product does: {plain description}
- Who it's specifically for: {narrow audience}
- The main alternative people use today: {status quo / competitor}
- What makes mine better for them: {your wedge}
[TASK] Write positioning one-liners I can use everywhere — bio, hero, pitch.
[CONSTRAINTS] Each names WHO it's for and WHAT they get. No jargon — a non-expert friend should get it. A narrow "for ___" is a feature, not a limit.
[OUTPUT FORMAT] 6 one-liner options, my recommended pick with the reason, and a 2-sentence elevator expansion.launch.prompt
Launch Tweet / Thread
[ROLE] You are a build-in-public creator who writes launch threads that get bookmarked and shared.
[CONTEXT]
- Product: {one sentence}
- The problem that made you build it: {origin story}
- Proof or progress: {numbers, demo, before/after}
- The link + any launch offer: {url + offer}
[TASK] Write a launch thread.
[CONSTRAINTS] Tweet 1 (the hook) must work alone — lead with the problem or a surprising result, not "Excited to launch...". 5-8 tweets, one idea each. Link in the LAST tweet. 0-1 hashtags.
[OUTPUT FORMAT] A numbered thread (1/, 2/, …), then 2 alternative hooks for tweet 1 to A/B test.Why this exists
Built by an indie maker, for indie makers.
I'm zephi. I've shipped products and watched good ones go nowhere because the marketing never got written — the blank page always won. Prompt Arsenal is the prompt library I wish I'd had on day one: built from real launches, not marketing theory. No fluff, no subscription, just prompts that get a real first draft out of your head and onto the page.
— zephi, maker of Prompt ArsenalPricing
One payment. Your unfair advantage.
launch price
The Full Arsenal
Everything, forever. No subscription.
$19$99
- ✓100 ready-to-use prompts across 10 categories
- ✓Fill-in-the-blank — just add your product and go
- ✓Works with Claude, ChatGPT, Gemini & more
- ✓Lifetime free updates as the library grows
- ✓7-day no-questions money-back guarantee
Secure checkout · instant delivery · refundable for 7 days
FAQ
Questions, answered straight.
Who is this for?+
Indie makers, solopreneurs, and creators who built something and now have to market and sell it — without a marketing background or budget for a copywriter. If you'd rather be building than writing copy, it's for you.
I'm not a marketer. Will I actually be able to use these?+
That's the whole point. Every prompt is fill-in-the-blank: you replace the {placeholders} with your product details, paste it into your AI, and get a real first draft back. No marketing know-how required — the strategy is baked into the prompt.
What exactly do I get?+
100 ready-to-use prompts across 10 categories — landing pages, launches, email, social, listings, SEO, pricing, customer comms, paid ads, and PR & outreach. Each one is structured, documented, and ready to copy, fill in, and run.
How do I get the prompts after I buy?+
Instant download right after checkout — no waiting for an email. You get the full set as a PDF and a Notion doc, so you can use whichever fits how you work.
Which AI tools do they work with?+
All of them. The prompts are written to work with Claude, ChatGPT, Gemini, and any modern AI assistant. No special tool or subscription needed beyond the one you already use.
Can I use this for client work?+
Yes. Once you own it, use the prompts on as many of your own products or client projects as you like — there's no seat limit or per-project metering. It's licensed for your use, not for repackaging or reselling the prompts themselves as a separate product.
Is this a subscription?+
No. It's a one-time purchase with free updates. Buy once, own it forever, and get every new prompt we add.
What if it's not useful?+
7-day no-questions refund. If Prompt Arsenal doesn't save you more time and stress than it cost, email us and we'll refund you.